RESUME
Work
Experience
2023 - Present
Freelance
I currently assist small businesses with running their social media. This would include developing content ideas, monitoring social media pages, and creating, editing and scheduling content for social media. I also give feedback and suggestions on how brands can improve their online presence.
Aug 2023 - Dec 2023
As a social media marketing intern at Eros Influencer Marketing, I created compelling blog content focused on social media marketing strategies. I collaborated closely with influencers to produce impactful case studies showcasing successful campaigns. Additionally, I conducted a competitive analysis, benchmarking Eros against established brands in influencer marketing to generate content ideas and shape the startup's strategic direction. I also performed SEO research, enhancing Eros's online visibility.
May 2021 - Aug 2021
Social Media Marketing Internship | Brillatek Consulting, formally Agents Digital
I designed the brand's social media posts using tools like Canva, Adobe Photoshop and Illustrator. I established a brand book for the company to reference, which led to the production of creating client brand books. I produced document templates for the company on Canva, PowerPoint and Word.
Mar 2019 - June 2019
Digital Marketing CO-OP
| Agents Digital
I acted as a digital marketing assistant, where I scheduled posts and monitored the brand's social media pages using tools like Hootsuite and TweetDeck. I pitched and launched the brand's first podcast series focused on starting a small business. I documented and published several articles about my experience creating a podcast.
Education
2020 - present
The University of Guelph-Humber
Bachelor of applied arts in Media and Communication
+
Diploma in Media Communications
Skills & Certifications
Communication Tools
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Microsoft 365
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Google Suites
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DropBox
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Slack
Social Media Management Tools
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Hootsuite
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TweetDeck
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MailChimp
Graphic & Web Design
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Canva
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Adobe Creative Suites
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Wix & SquareSpace
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HTML + CSS